Mining Clusters with Association Rules

نویسندگان

  • Walter A. Kosters
  • Elena Marchiori
  • Ard A. J. Oerlemans
چکیده

In this paper we propose a method for extracting clusters in a population of customers, where the only information available is the list of products bought by the individual clients. We use association rules having high conndence to construct a hierarchical sequence of clusters. A speciic metric is introduced for measuring the quality of the resulting clusterings. Practical consequences are discussed in view of some experiments on real life datasets.

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تاریخ انتشار 1999